Let's face it — most CRMs weren't built with your customer in mind.

Welcome to my blog. Here, I share my most recent insights around Marketing technology, CRM and Marketing Automation. Happy reading!
Let's face it — most CRMs weren't built with your customer in mind.
Investing in a CRM system often starts with good intentions. The promise is clear: better...
Preparing for your CRM implementation can save you lots of money and time!
The governance of CRM systems is a big deal.
CRM systems are excellent tools. But, as with so many...
Struggling to persuade your team to upgrade the CRM system? Read this:
When you set out to pick a new CRM system, your preparation is of vital importance